About me

About me

About me

About me

Lead product designer with over 10 years of experience working across product, UX, brand and creative.

A systems thinker with a keen eye for detail, I'm happiest when solving interesting problems.

Lead product designer with over 10 years of experience working across product, UX, brand and creative.

A systems thinker with a keen eye for detail, I'm happiest when solving interesting problems.

Lead product designer with over 10 years of experience working across product, UX, brand and creative.

A systems thinker with a keen eye for detail, I'm happiest when solving interesting problems.

Lead product designer with over 10 years of experience working across product, UX, brand and creative.

A systems thinker with a keen eye for detail, I'm happiest when solving interesting problems.

Design values

Design values

Design values

Effective

Getting to the core of any problem, my priority is delivering impactful work.

Functional

Understanding the tech and working with engineers to build working products.

Scalable

Using product strategy to create designs that build toward a larger vision.

Well crafted

I work quickly but carefully, creating elegant solutions for real business problems.

Scalable

Using product strategy to create designs that build toward a larger vision.

Well crafted

I work quickly but carefully, creating elegant solutions for real business problems.

My approach to work

My approach to work

My approach to work

Versatile and adaptable

With strong foundations in multiple design disciplines, I'm comfortable working across the entire product development process. I thrive in ambiguity and have made impactful change as both a design leader and individual contributor.

Strong opinions, loosely held

Nothing holds up progress like indecision. I like to make data driven decisions and learn from them quickly, arriving at the best solution through iteration. Approaching everything from a place of learning, my mind can always be changed by new evidence.

Curious and collaborative

I know that design is just one piece of the puzzle and love working with others to bring ideas to life. I see every project as an opportunity to learn from my teammates and value the expertise of all collaborators — including stakeholders!

Experience

Experience

Experience

Lead Product Designer

2024 - 2025

LloydsDirect (acquired by Pharmacy2U in 2024)

Senior Product Designer

2022 - 2024

LloydsDirect

UX/ UI Designer

2019 - 2022

Glen Dimplex

Senior Designer

2018 - 2019

Infinox Capital

Digital Media Associate

2016 - 2018

Glanbia

Get in touch!

Feel free to reach out if you'd like to work together, chat about design or just to say hey 👋

Get in touch!

Feel free to reach out if you'd like to work together, chat about design or just to say hey 👋

Get in touch!

Feel free to reach out if you'd like to work together, chat about design or just to say hey 👋

Get in touch!

Feel free to reach out if you'd like to work together, chat about design or just to say hey 👋